How to Live a Healthy and Happy Vegan Lifestyle

  This man is eating a golden retriever burger, with cheese made from horse’s milk on a bun glazed with canary’s eggs. He doesn’t feel disturbed, though, because his brain is plugged into a matrix. This is the matrix of carnism. Catch On To Carnism Carnism is essentially the opposite of veganism. “Carn” means “flesh” or “of the flesh” and “ism” refers to a belief system. Because carnism is invisible, people rarely realize that eating animals is a choice, rather than a given. In meat-eating cultures around the world, people typically don’t think about why they eat certain animals but not others, or why they eat any animals at all. But when eating animals is not a necessity, which is the case for many people in the world today, then it’s a choice, and choices always stem from beliefs. As long as we remain unaware of how carnism impacts us, we’ll be unable to make our food choices freely—because without awareness, there is no free choice. #CatchOnToCarnism